LPHY caster wheels manufacturer specialized in customized office chair caster wheels for more than 25 years


How can medical caster companies improve market competitiveness?


At present, China's medical caster enterprises are basically still in the state of mass production, and there are problems such as too much imitation, insufficient creativity, serious homogenization, lack of high-end products, and insufficient manufacturing technology and management capabilities. The industry remains large but weak. So, how can we improve the market competitiveness of domestic caster products and change the low-profit status of enterprises?

1. Caster enterprises must improve the level of production technology and craftsmanship to improve the quality and performance of products, and strive to change the extensive business model that relies on the production of a large number of products to make profits. Caster enterprises should actively develop high-quality products and build high-end brands, so as to enhance the added value of products and promote the rapid development of enterprises.

2. In view of the low overall competitiveness of the domestic caster enterprise market, it is a feasible way of competition to take a personalized and differentiated route. With the development of society and economy, people's ideas have also changed, and the concept of individualization has become more and more in-depth. , people have a higher pursuit of quality of life, the market demand is gradually diversified, and the product demand is becoming more and more niche. Therefore, the production of casters, universal casters, industrial casters and other products should also reflect the concept of people-oriented, and fully meet the various needs of different consumers.

3. In addition to meeting the basic needs of consumers, caster companies should also be committed to fully tapping the potential market demand and constantly looking for new profit growth points.

In addition, more and more caster companies have integrated scientific and technological achievements into their products, and the effect of highlighting the novelty and personality will also help stimulate consumption and expand the market scale.

Under the global economic downturn, the caster industry is facing a critical period of transformation and upgrading. On the basis of a comprehensive analysis of the market development, according to the needs of consumers, we actively adjust the product structure, increase scientific research and development and innovation, and are determined to participate in the industry competition with high-quality, high-value-added caster products.


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